EP324 – Cognitive Science with Dan Holloway Part Two
Honesty and authenticity. Competence and trust. Cognitive science provides a research-based road map on how to project these positive points of connection toward judge and jury. Part Two of our conversation with Dan includes reasons to use simple language for cognitive ease, how to link numbers with emotion to enhance memory and five key steps in the process of persuasion. Dan’s research-packed book, Lawyers, Judges and Semi-Rational Beasts, provides deeper context.
John G. Simon
Personal Injury, Defective Products, Medical Malpractice, Drug & Medical Device Defects, Business Litigation, Class Action Attorney
John G. Simon’s work as Managing Partner at the firm has resulted in hundreds of millions of dollars for past clients. Well-respected in his field, John’s career includes several published works, frequent community involvement, and the role of adjunct professor at Saint Louis University School of Law
Timothy M. Cronin
Trial Lawyer Specializing in Personal Injury
Tim Cronin is a skilled and experienced personal injury trial attorney, including product liability, medical malpractice, premises liability, and trucking litigation, serving clients nationwide from our St. Louis office. He has recovered over 100 million dollars for injury victims, received numerous legal accolades, and offers compassionate counsel to his clients.
Personal Injury, Consumer Law, Class Action Attorney
For more than thirty years, Erich Vieth has worked as a trial and appellate attorney in St. Louis. His experience includes numerous first chair trials before federal and state judges and juries. He has been lead author of many appellate briefs and presented oral arguments to both federal and state appellate courts.